My photo
In my professional and personal life, I have always sought to lead people, teams and projects with one mission: positive influence and impact. As founder of Revolution Personal Training Center, I lead an award winning private studio to impact thousands of lives using the concepts I still teach today. As President of Elevate Your Life from 2016, I switched into a consulting role providing mentoring to those seeking to build a business in the fitness industry. I have effectively taught thousands of people on sales and leadership, generating millions in sales in the fitness and wellness space, as well as multiple award winning and recognized top producers in nationwide companies. Today, I am focused on writing and sharing what I have learned along the way. Uncommon Optimism is the underlying theme of knowing that NO MATTER what life throws our way, we are always able to focus on what we can control - ourselves… Join me on the journey as I share what I've learned to help you elevate your self, your business, and your life.

Thursday, September 24, 2020

Healing and Dealing - The three things to regain clarity, purpose and flow in your everyday life!

 


Mother Theresa actually said it way better, and I paraphrase, if you have time to judge, you have no room to love.  

I have news for people who judge.  That person you are judging has already beat you.  

I know this because its no secret I've been to some pretty low valleys.  And I've felt the pain of wishing I was doing better, and no motivational quote was going to fix it.  And at times, I was jealous, annoyed and even critical.  Truth is, its hard to watch others be clear, be in their flow, or on their game.  Especially when the game you're playing is keeping your head above water and figuring out how to drop the weights attached to your feet!

So I wasn't so much judging, I was just wishing I had my feet under me on solid ground.  I think everyone goes thought this.  

I think;

Its not always a matter of wanting more, being more, holding yourself to a standard, or that yo are being lazy, afraid to dream, yada yada. Sometimes it absolutely is. But having worked so hard to push in a time when I just needed to heal and center, and having worked so hard when it WAS the right time, I learned it is better to just heal and recenter when its time to do that.  

Staying distracted and not healing and dealing is in my opinion, never the right path.  There is always something you can control, and your healing is one of them.  It doesn't involve controlling other people or changing, the past but it involve some scary conversations and facing some scary realities about yourself and your life.

I believe you can never go wrong with:

Taking care of your spiritual house.  Whatever that means.  Whatever you believe that restores you, gives you faith in humanity, orders your world, and helps you love and not judge - take care of that.  Invest in it.  Don't put that off in favor of distractions.

Take care of your physical house.  Let go of appearances inside and outside your life and just lean into the best physical shape you can be in.  Without a doubt, you will not reach your full potential by not pushing your body and being fit.  Playing small, keeping someone else's definition of fitness, doing less than your best for whatever reason allowing yourself to be held back is not doing anyone any favors.  Your purpose will not be realized without marrying your mind and body.  My absolute best effort 2 years ago was not even what a 70 year old would hold them selves to today.  Thank God I didn't camp out there.  Our lives were designed to be a mind- body experience and you will never go wrong pausing to get your physical life in order.  In your happiest, clearest times, were you fit or unfit?  I rest my case.

Take care of your mental house.  Push your mind.  Stay sharp.  Get on top of your administrative life. Push yourself to learn.  Invest in therapy, and consult expert opinions on your mental health and coping mechanisms.  There is a way out if you can be brave and honest with yourself.  There is no room for justifying.  

I honestly dont think there is ever a bad time to pause and do these things.  But if you find yourself sleeping any energy judging others, try having faith that the future is going to happen and you DO have time to take a breath and focus on these 3 things and I dare you not to come out of the other side with your clarity, in your flow and finding joy in your life!



Wednesday, September 23, 2020

Thinking of being a test case with me?

 There are 7 areas in which I show up and help you:


1) The solopreneur is a lonely fellow. Having someone to get the thoughts out of your head and into something cohesive is in and of itself valuable!  Enter the Biz BFF who is well versed, invested and 100% fully present for you on a schedule.

2) Expert sales strategy - teaching you but also helping you understand how sales works, the psychology of sales, what makes sales happen … so much so that you can not only do it, but be proud to do , and you could teach it to someone else. 

3) Expert marketing strategy, especially SM..Attraction marketing so that your perfect client finds you, hears you, and reaches out. Not just teaching but helping you execute in your specific business so that it translates into measurable results and creating more clients as you service the ones you have.

4) Scaling strategy: How to scale from DAY 1.  If you don’t want to show up and work in 1 year, 3 years, or 5 years the way you need to work right now to gather momentum, there is a very specific strategy from day that if you miss, will feel like you work around the clock.

5) Idea strategy - part of a solopreneurs journey is having amazing ideas …all the time!  So to have a strategy for those ideas so they dont get lost and the cream rises to the top.

6)  The exact method so that you create a business that has boundaries and is efficient and productive NOW.  What you do now is what you will do when your income triples, quadruples, and so forth.  We will open up the blindspots that drive solopreneurs to just self create another job that owns them rather than own a business that you can run.

7)Last, I can help you with the basic record keeping to help with taxes and ROI for your time and just some basic financials to give you a starting place instead of it feeling like an ocean of options!  

My format right now is 6 weeks: 3 calls that are 2 weeks apart where we dive into these strategies, starting with what serves your first and most important goal. 
After each call, it is normal to expect homework detailed to you and accountability to get it done.  Then you choose to rehire based on your results for the next 6 week block.

The investment is discounted about 90% off to be a part of the test case project.   The projected investment once I am finished with test cases will be $1999 for a similar format.  My test cases are helping me fine tune everything right down to call method, flow, all of it!  So its super discounted!  I will be using all that we do in my course development which will be priced lower than the 1:1 at $1999 but higher than the test cases.

I hope this helps you make the decision that is best for you and your business!  

Sending you all the good vibes on your new venture!!
email me at annathetrainer@me.com if you would like to apply to be a test case before the end of the year~
Anna

Thursday, September 10, 2020

3 SIMPLE tips for making sure your social media is not hurting your business

 Hi!  Below is a video I did for my IG LIVE audience to help people during this time when we are ALL turning to social media in a massive pivot.  I believe now is the time for entrepreneurs to step up and share and be generous with what they are learning to help those around them. 

This applies to everyone not just those in the health and wellness fields. But, honestly, I did this specifically for my friends in the wellness space.  I believe so much in the value of that industry, know its challenges and see a huge need for support.  

For the audio learners, and some bullets with time for the more visual/reading learners.   Head on over to @i_am_annasmith and share and tag anyone else you think this will help!  



  • Why are you here? 1) You are procrasti-scrolling 2) You need to learn something new to increase your effectiveness on social media (SM) and you feel something is missing. Why I am here and what I bring to the table...
  • You have choices after you learn these tips..you can implement and watch your income increase, you can follow me on instagram tag and share your friends and help me share this message during a time when we ALL need to help each other or you can reach to me and see if you qualify as a test case client for me.
  • What is killing your SM marketing game... defining COPY vs CONTENT and super simplifying the definition for attraction marketing.   Copy is marketing language designed to elicit a specific action or response.  Content is how you do it, what excites YOU.  Content is about us, Copy (aka "marketing copy" is about our perfect client and what their needs are. 
  • Focusing on ourselves is a deadly SM sin when it comes to attraction marketing and making your time super profitable and effective.  Especially in the health and wellness space.
  • What we know:  we love SM, we know it can transform business and we fall into some deadly pitfalls fast
  • We mimic the influencer, making posts and trying to be interesting and that creates no boundaries and false sense of working (that actually has no real ROI) and drains us.  Sidetone:  Also - who can imagine doing that for 5-10years?  Something HAS to change or you will burn out, guaranteed.
  • As a solopreneur, be very aware that everything you do is creating a JOB...either for you to do, or for you to hire someone else to do in the future.  Are you creating a business you can own or a job that runs you?
  • Your biggest asset is time, and skill.  If you use your time doing something with not a lot of ROI then you are losing the opportunity to be doing something else with a larger ROI and make your time count. By increasing your skill on SM you now have a higher ROI on that valuable time asset and the asset of SM (we all know it has potential!).
  • The next 3 weeks on Wed at noon, I will teach you to 1) Consider your perfect customer 2) Promote your product or service using a plan and 3) how to evaluate your day and create an organized highly profitable schedule with boundaries and free time that gives you confidence in where your business is going!
  • Today - Huge first step is defining that perfect client (I go over how to know who this is) and then thinking very hard about the problem your product or service solves for that exact person.
  • After defining this and their problems, find EVIDENCE...testimonials, systems, processes, products, everything your business does for the specific reason of solving their problem..and TALK ABOUT THAT WITH EVIDENCE!  
  • Then share exactly what you want them to do.  Do not leave the "next steps" to chance.  Speak the steps in simple terms like you would talk to a kindergartener.  Rinse and repeat and watch the massive change in your results. 
  • Remember,  if you found value today, be a part of helping our industry and 
    • you can implement and watch your income increase, definitely email me at annathetrainer@me.com with your results!!!  I will celebrate with you personally.
    • Go now and  follow me on instagram tag and share your friends and help me share this message during a time when we ALL need to help each other or 
    • You can reach to me at annathetrainer@me.com and see if you qualify as a test case client for me.
Thats all I got!  Onward and Upward!
Anna

Wednesday, August 12, 2020

2 TIPS for achieving success as a health and wellness solopreneur


Remember this:
Its natural and NORMAL to question everything you are doing when you are building a business.
And quite frankly, there are some principles that always work (discussed below), but outside of that, no one has the magic potion. The real deal of the situation is this: Its lonely at the top, or rather, its lonely when you are building a business as a soloprenuer, especially in the health and wellness field.
You are likely highly passionate, with impeccable integrity, and more interested in helping people than anything else, even profit. You are likely driven by a desire to share what has helped you with EVERYONE so they can find their power and path.
Sound like you?
Not only is it lonely, its difficult to stay clear, objective, motivated, out of your head, and effective. So, getting in a hurry is a sure fire way to crash and burn. Staying confused is as well. You can have a sense of purpose and speed but you can’t hurry and stay clear and effective. The principles of building a business that come up for those of us in the wellness space being a soloprenuer are:
SOLID PRINCIPLES
A specific measurable goal (that reflects your true purpose) for this month and 6 months out …minimum.
A daily plan on your schedule that are the actoins you decided BEFORE HAND are what you are going to do to reach those above to goals.
See, here is the thing. Deciding what to do in the moment, always on the fly, according to the last webinar you watched or 10 pages of a book you read or what you saw someone else do can move your business, yes, but its not in your best interest for several reasons.
1. How will you know what worked and didn’t?
3. How will you ever me free from that activity?
5. Do you want to wake up every day a year from now still blowing with the wind letting the influence of others decide your fate?
6. How about 5 years from now?
This is from my heart - the heart I have for the person who is starting out- I was you - and I want to pour my experience and personal investment into you so you can take your energy and passion for what you want to do together with what I can teach and find success, but even more, PEACE and FREEDOM.
So to really drill the point home: The huge problem with:
wing it daily,
do when you feel like,
work out of pure emotion
*I AM GONG OT WIN BECAUSE I CARE AND IM GOOD AT WHAT I DO* (this one is deadliest of all)
strategies are they will never provide you peace, and freedom.
The reason is simple. To win, you will learn to choose a goal and path and then commit to it so you can test and measure what works and what doesn’t.
That way you are able to use what is proven useful (not what some webinar or book promises is) and leave what is not.
You set aside time to make those decisions based on your goals, not your in the moment emotions, and then the job each day is to EXECUTE and ENJOY!!
That way you can use the lessons you are learning and upgrade the plan so that your business reaches its goals and so does your life with clarity and speed.
That way you can have a boundary around your work and allow yourself to know when you are “done” for the day and press forward with a clear mind.
If you combine this with the excitement you have for what you are building and your passion for helping others, you can turn your passion into a payday.
If you found this useful, or it made you think, added value in ANY way, I don’t ask for anything, just that you join me in helping others….if it made you think of someone you know, your teammate, or your team, share and tag away ON FACEBOOK.COM/UNCOMMONOPTIMISM

Friday, August 7, 2020

SIMPLE QUESTIONS TO GO FROM WORKING IN YOUR BUSINESS TO WORKING ON YOUR BUSINESS

 


As soon as you’ve boiled your business down to one sentence ... illustrating what problem you solve ...
Now what problem does your business need to solve for YOU?
OUR GOAL IS TO BUILD SOMETHING THAT SERVES US, NOT A SELF CREATED HAMSTER WHEEL.
That is the difference in being a business owner and being self-employed.
Building a business is EXACTLY like building your fitness.
It requires knowing exactly where you want to go and then deciding exactly how to get there each day and evaluating what activities match your goal and YOUR timeline.
If you don’t set your business up to serve you, you will most definitely end up serving IT.
So ask some questions, and see what this helps reveal to you…
Think about exactly what you need to do each day to make that happen?
What’s the simplest way?
What’s the hardest way?
What have you tried that works?
Are you doing what is comfortable or what you know because thats how you did it last year, 5 years ago or even 10 years ago?
Am I doing what I’ve always done even though there may be better ways?
Am I so busy working IN my business that Im not working ON my business?
What principle do you know works, even though methods change?
How can you upgrade your method!?
Was there a better method? We’re you using a great method just inconsistent with it?
Do you need to scrap that method and learn a better way?
Know those numbers. Be crystal clear. If you aren’t, your customers and potential customers aren’t either.
In addition, you’ll likely be in the same place with bigger frustrations and bigger problems to solve in 1, 3or 5 years from now without a plan specifically to get where you’d like to go instead.
If this challenged you, helped you, or just made you feel heard and normal, share this post or tag a friend who you know has something special to share with their business that will benefit.
Simple Wins!

Sunday, August 2, 2020

CONSISTENCY > INTENSITY FOR RESULTS

 Correct consistent action > incorrect consistent action > correct inconsistent action. ⁣⁣

💥Pick 1 Target that gets most of your energy. What’s most important? ⁣⁣ if you don’t know this, then you’re probably VERY in your head.  
💥Align your focus to that - what’s the daily actions ( and when will you do them) to achieve that goal?? 
💥Do you really believe those actions will produce that goal? Really??? Look for evidence. 
💥Keep all other ideas on a timeline for after you’ve tested and measured your primary goal and action plan. 
💥Test and measure everything! ⁣⁣

Did this inspire, clarify, or help you in any way? JOIN ME ON FACEBOOK.COM/UNCOMMONOPTIMISM

BLOG: Decisions Determine Destinations - the addendum

 I DISPISE SELF PITY. I spent a career learning and teaching how to take outside circumstances and keep them emotionally and physically sepa...